Rebrand for packaging primo

05 February 2020 | Web Article Number: ME202017832

Food & Beverage

BOSCH Packaging Technology has become Syntegon Technology in a rebrand aimed at positioning the company as an independent enterprise and market leader in the processing and packaging industry.

Headquarters in Waiblingen, Germany, Syntegon Technology’s business focus is on intelligent and sustainable technologies for the pharmaceutical and food industries, the company said in a statement.

Extending its service range is a priority for the company which employs 6,100 people at more than 30 locations worldwide. It posted 1.3 billion euros in sales in 2019.

In July 2019, Bosch disclosed its plans to sell the packaging machinery division to a newly incorporated entity managed by CVC Capital Partners, a leading private equity and investment advisory firm. The transaction was completed according to plan, with the company gaining full independence at the turn of the year.

The new owner, CVC, aims to vigorously develop the company as a whole and expand intra-group synergies. Commenting on the closing of the sale, Marc Strobel, a partner at CVC Capital Partners said, “CVC is delighted to see the transaction completed on schedule. Syntegon Technology has a strong presence in many market segments, great technological know-how, and innovative power. We want to build on these strengths jointly with management and the entire workforce.”

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