Luxury car brand signs onto Umhlanga Arch development
04 April 2018 | Web Article Number: ME20189232
THE developers of the Umhlanga Arch development have officially finalised a new partnership with top motor dealer group, SMG BMW.
“The new SMG Umhlanga dealership, based at the Umhlanga Arch, will revolutionise the motor retail experience in the greater Durban area. The Umhlanga Arch development will offer our brand a space that will provide an unprecedented feeling of awe, aspiration and a design that will undoubtedly be trend setting,” said Sean McCarthy, Managing Director of SMG.
“We are extremely excited about opening our new SMG Umhlanga dealership, and we are certain that the experience shared by our customers and the SMG team will be something very special.”
He added that the new dealership would boast double volume staircases, giving customers a sense of arrival and creating a truly modernised BMW experience.
The R1.3 billion Umhlanga Arch development is positioned on the slopes of Umhlanga Ridgeside in a sea-facing arch configuration. According to the developers, residential offerings are almost sold out, but office spaces remain up for grabs.
“The bar has been set high for retail offerings at Umhlanga Arch and SMG Umhlanga’s vision to create an experience unlike anything seen before in KZN’s motor industry meets our goals of designing an exceptional lifestyle and retail high street,” said Chris du Toit, Developer Representative of Umhlanga Arch.
“We are thrilled to have concluded this partnership with SMG Umhlanga. We look forward to welcoming exclusive car shows and events, as well as be a part of this established brand as it reinvents itself, breaks the mould and designs a motor dealership of exceptional standards.”